Has any object on this planet endured more torture than the beauty sponge? Seriously — people have stuffed them inside…
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I Totally Get Why This $11 Concealer Went Viral on TikTok
All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links,…
Kendall Jenner Does Corpse Bride the Supermodel Way
It's officially spooky season, and no one does Halloween quite like the Kardashians. Whether it's Kylie's sultry take on Ariel,…
How COVID-19 Stopped Lana Condor's "Intense" Nail-Biting Habit
All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links,…
Synchronized Swimmers Share Their Best Tips for Making Makeup Waterproof
All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links,…
Get $300 Worth of Amazing Beauty Products for $23? Um, Yes, Please!
If you love trying new beauty products — but don't love spending a zillion dollars on lipstick — you might…
Eurazeo Brands Next Bet Is on Mens Grooming
Eurazeo Brands has made a $53 million investment in Pangaea Holdings, the parent company of men’s grooming brands Lumin and…
Superfood Company Kroma Launches With Funding From Gwyneth Paltrow
Wellness brand Kroma is launching July 22 with funding from Gwyneth Paltrow, Amy Schumer, Jessica Seinfeld and others. The brand…
Beauty Boxes Favored by Consumers, Data Shows
Although subscription services have grown across a number of categories, beauty remains the top area of interest for consumers. According…
EXCLUSIVE: The Nue Co. Raises $25M in Series B Funding, With Plans for Expansion and Beauty
The Nue Co. — the growing wellness brand — has raised $25 million in a series B funding round, led…